AURA STUDIO

Customized UI/UX design, creative website development, strategic consulting & smart Ever Sports booking integration - all seamlessly connected.

/PROJECT GOAL

Making the wellness experience digitally accessible

AURA Berlin Studio
 
offers a space for movement and mindfulness in the heart of Berlin. Our minimalist design
 
delivers a serene digital experience, while EverSports integration  
 
gives you seamless access to transformative classes.

3x

Higher conversion rate

100 %

Mobile optimization

96 %

Page Speed Score

Main objective

Aura Berlin Studio's main goal was to develop a website that was more than just aesthetically pleasing. By integrating the EverSports booking platform, customers can now book classes directly, improving the user experience and simplifying administrative processes.

Goodwill

The added business value lies in the combination of attractive design and practical functionality. The website not only attracts new customers, but also strengthens the loyalty of existing members through a smooth booking process and an authentic presentation of the studio philosophy.

OUR DESIGN PROCESS.

INSIGHTFUL

USER RESEARCH

USER RESEARCH

CREATIVE

UI/UX DESIGN

UI/UX DESIGN

AGILE

Development

Development

USER RESEARCH.

To ensure that AURA Berlin Studio's website meets the actual needs of its users, we conducted extensive user research. Through surveys, interviews, and user journey analysis, we were able to identify key pain points and address them specifically.
70%

Before booking, find out more about course content and difficulty levels

60%

would prefer to book a trial lesson directly through the studio website.

80%

expect a seamless mobile experience (fast loading times and one-tap booking).

UI/UX DESIGN.

Based on our research findings, we developed a mobile-first UI system – from initial low-fidelity wireframes to interactive Figma prototypes and a final accessibility audit according to the WCAG-AA standard. The goal was a seamless one-tap booking flow, clearly structured course areas, and consistent brand integration across all devices – fast, accessible, and intuitive to use.
01. UX Research

User Interviews

Contextual Inquiries

Empathy Mapping

02. UI Design

Low-Fi wireframes

Interactive Prototype

Accessibility Audit

03. Website Launch

CMS integration

Content population

Analytics monitoring

Grid system

The table of grid system sizes

Device Width

≥ 992px

< 992px

< 767px

< 479px

Max container width

1200px

100%

100%

100%

Spacing system

Spacing - Desktop

illustration

90 px

60 px

90 px

Spacing - Tablet

illustration

60 px

30 px

60 px

Spacing - Mobile

illustration

60 px

30 px

60 px

Color Palette

Primary

#ffffff

#efebd7

#000000

Secondary

#ba694b

#32270a

Typography: Font - DM Sans & Fahkwang

Headers - Desktop

Heading 1

Heading 2

Heading 3

Heading 4

Heading 5
Heading 6

Headers - Tablet

Heading 1

Heading 2

Heading 3

Heading 4

Heading 5
Heading 6

Headers - Mobile

Heading 1

Heading 2

Heading 3

Heading 4

Heading 5
Heading 6

DEVELOPMENT.

From design to live site – this is where the technical foundation for AURA Berlin Studio is created. From setup and SEO to tracking and regular security checks: We ensure that the site not only looks great, but also runs stably, delivers measurable performance, and remains maintainable over the long term.
01. Website launch

Divi Setup & Go Live

Content & SEO

QA check

02. Analytics and Tracking

GA4 &AMP; GTM

Event tracking

Dashboards

03. Maintenance

Updates & Backups

Sync monitoring

Security scans

Our partners & technologies: Your upgrade for maximum success.

A.T.E.M.

A.T.E.M.

Addicted To Every Moment

Instead of dreaming, just do it.

If you hesitate, you lose the lead. Get in touch with us:
Next Level Online Strategies for Customer & Employee Acquisition.

Hesitate, and you lose your lead.<br>Get in touch with us: Next-level online strategies for customer & talent acquisition!